Insights on startup ideas, validation, and building products that people want.
What Is a Fake Door Test? A fake door test measures real user interest in a product or feature that doesn't exist yet. You create the appearance of a product —
Why Reddit Is the Best Source for Startup Ideas in 2026 Reddit generates more validated startup signals than any other platform because users describe real prob
The Problem We Lived If you've ever tried to find a startup idea, you know the drill. You open Reddit, scroll through r/SaaS, r/startups, r/Entrepreneur. You ch
The Validation Trap Here's a pattern we've seen hundreds of times: A founder has an idea. It feels exciting. They spend 6 months building a product. They launch
